Born from a Belgian mother and a Lebanese father, I was raised in the beautiful countryside of Belgium. After realising that I was surrounded by more cows than people, I decided to move to Brussels. Following my passion for storytelling, I studied Film Directing at IAD.

Willing to apply my storytelling background to the digital culture, I moved to London to study Creative Producing for Digital Platforms at the National Film & Television School.
During that time, I had the opportunity to write treatments and pitch formats to commissioners at BBC, Tate Britain, Channel4, Warner Bros., Comic Relief and more.

In 2016, I joined the Virtual Reality Studios at Sky where I worked as a Creative and Film Director on cutting-edge experiences for 3 years.

Today I freelance through creative development for advertising and film while also working on my own projects like art installations and short films.
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